Risk Tolerance as the Invisible Hand: Rethinking the Causal Architecture of Behavioral Biases in Individual Investment Decision-Making
DOI:
https://doi.org/10.47747/fmiic.v1i3.3572Abstract
This study challenges the prevailing causal architecture of behavioral finance, in which loss aversion, overconfidence, and FOMO are treated as independent determinants of risk tolerance as a situational outcome. Drawing on Big Five Trait Theory, Prospect Theory, and Mischel and Shoda's (1995) person–situation interactionist framework, it advances an alternative model in which financial risk tolerance functions as a stable dispositional antecedent through which situational biases operate as transmission mechanisms. Primary data were collected from 140 active retail investors in Indonesia via snowball sampling from digital investor communities, with PLS-SEM employed for hypothesis testing. Results support three of four hypotheses: risk tolerance exerts a significant positive direct effect on investment decisions, and overconfidence and FOMO each function as significant mediating channels. The loss aversion pathway is not supported — interpreted in light of the sample's digitally-engaged, high-tolerance profile, wherein social and momentum forces appear to override loss aversion's constraining effect when stronger mediators are simultaneously active. These findings contribute a dispositional reframing of the investor behavioral model with direct implications for risk profiling instruments, financial advisor calibration, and the design of targeted behavioral interventions.
References
Ahmed, Z., Rasool, S., Saleem, Q., Khan, M. A., & Kanwal, S. (2022). Mediating role of risk perception between behavioral biases and investor’s investment decisions. SAGE Open, 12(2), 1–18.
Barber, B. M., Huang, X., Odean, T., & Schwarz, C. (2022). Attention-induced trading and returns: Evidence from {Robinhood} users. Journal of Finance, 77(6), 3141–3190. https://doi.org/10.1111/jofi.13183
Barber, B. M., & Odean, T. (2001). Boys will be boys: Gender, overconfidence, and common stock investment. Quarterly Journal of Economics, 116(1), 261–292.
Berg, B. L. (2006). Qualitative Research Methods for the Social Sciences (6th ed.). Pearson.
Bo, X. (2023). Social media and youth investment behavior in emerging markets. Journal of Behavioral Finance, 24(3), 211–228.
Candra. (2025). Growth of retail investors in {Indonesia}: Post-pandemic trends and {KSEI} registration data. Indonesian Capital Market Review, 17(1), 44–59.
CFA Institute. (2018). Understanding and Applying the Behavioral Dimensions of Financial Planning: Risk Tolerance and Risk Capacity.
Chi, H., Nguyen, T., & Le, M. (2025). Loss aversion, {FOMO}, and investment decisions in gold markets: Evidence from {Southeast Asian} retail investors. International Journal of Finance & Economics, 30(1), 112–130.
Chin, W. W. (1998). The partial least squares approach to structural equation modeling. In G. A. Marcoulides (Ed.), Modern Methods for Business Research (pp. 295–336). Erlbaum.
Cohen, J. (1988). Statistical Power Analysis for the Behavioral Sciences (2nd ed.). Erlbaum.
Columbia Public Health. (2022). Prospect Theory: Cross-Cultural Replication Evidence.
Creswell, J. W. (2012). Educational Research: Planning, Conducting, and Evaluating Quantitative and Qualitative Research (4th ed.). Pearson.
Dolder, D., & Vandenbroucke, G. (2024). Measuring loss aversion in experimental and field settings. Journal of Economic Behavior & Organization, 218, 245–261.
Filomena, M., & Corrêa Piccolini, M. (2019). Personality traits and financial risk tolerance: Evidence from a {Brazilian} investor survey. Journal of Behavioral and Experimental Finance, 23, 1–9.
Fornell, C., & Larcker, D. F. (1981). Evaluating structural equation models with unobservable variables and measurement error. Journal of Marketing Research, 18(1), 39–50. https://doi.org/10.2307/3151312
Grable, J. E. (2000). Financial risk tolerance and additional factors that affect risk taking in everyday money matters. Journal of Business and Psychology, 14(4), 625–630.
Grable, J. E., & Lytton, R. H. (1999). Financial risk tolerance revisited: The development of a risk assessment instrument. Financial Services Review, 8(3), 163–181.
Gupta, S., & Shrivastava, M. (2022). Herding and loss aversion in stock markets: Mediating role of fear of missing out ({FOMO}) in retail investors. International Journal of Emerging Markets, 17(7), 1720–1737. https://doi.org/10.1108/IJOEM-08-2020-0933
Hair, J. F., Hult, G. T. M., Ringle, C. M., & Sarstedt, M. (2017). A Primer on Partial Least Squares Structural Equation Modeling ({PLS-SEM}) (2nd ed.). SAGE.
International Journal of Agriculture, Environment and Bioresearch. (2024). {Big Five} personality traits as predictors of overconfidence bias in {Indonesian} stock investors. International Journal of Agriculture, Environment and Bioresearch, 9(1), 34–47.
Jain, J., Walia, N., Singh, S., Jain, E., & Sidhna, P. (2023). Mapping the field of behavioral finance: A bibliometric analysis. Qualitative Research in Financial Markets, 15(1), 64–91.
Kahneman, D., & Tversky, A. (1979). Prospect theory: An analysis of decision under risk. Econometrica, 47(2), 263–291. https://doi.org/10.2307/1914185
Klement, J. (2018). Investor risk profiling: An overview. CFA Institute Research Foundation Briefs, 4(3), 1–23.
Kock, N., & Hadaya, P. (2018). Minimum sample size estimation in {PLS-SEM}: The inverse square root and gamma-exponential methods. Information Systems Journal, 28(1), 227–261. https://doi.org/10.1111/isj.12131
Kumar, S., Pandey, N., Lim, W. M., Chatterjee, A. N., & Pandey, N. (2023). What do we know about consumer finance? {Insights} from the {Journal of Consumer Affairs}. Journal of Consumer Affairs, 57(1), 604–643.
Li, Y., Suo, L., & Chen, X. (2021). Measuring financial risk tolerance: Validation of a scale in the {Chinese} investment context. Journal of Financial Counseling and Planning, 32(2), 233–247.
Mansfield, P. M., & Pinto, M. B. (2021). Personality, risk tolerance and financial behavior. Review of Behavioral Finance, 13(5), 583–600.
McCrae, R. R., & Costa, P. T. (1987). Validation of the five-factor model of personality across instruments and observers. Journal of Personality and Social Psychology, 52(1), 81–90. https://doi.org/10.1037/0022-3514.52.1.81
Memon, M. A., Cheah, J.-H., Ramayah, T., Ting, H., Chuah, F., & Cham, T. H. (2025). Assessing measurement model quality in {PLS-SEM}: A review. Journal of Applied Structural Equation Modeling, 9(1), 1–22.
Mischel, W., & Shoda, Y. (1995). A cognitive-affective system theory of personality: Reconceptualizing situations, dispositions, dynamics, and invariance in personality structure. Psychological Review, 102(2), 246–268. https://doi.org/10.1037/0033-295X.102.2.246
Morningstar. (2022). The Stability of Financial Risk Tolerance: Practitioner Implications.
Mottola, G. R., & Kieffer, C. N. (2024). Risk tolerance measurement in financial planning: Current practice and emerging evidence. Financial Planning Review, 7(1), e1156.
Natasya, A., Isnalita, I., & Soetedjo, S. (2022). Individual investors’ investment decisions in the {Indonesian} capital market: The role of behavioral biases. Asian Journal of Accounting Research, 7(3), 255–270.
Pan, C. H., & Statman, M. (2012). Questionnaires of risk tolerance, regret, overconfidence, and other investor propensities. Journal of Investment Consulting, 13(1), 54–63.
Przybyla, M., & Kowalski, T. (2023). Digital trading platforms, {FOMO}, and the acceleration of retail investment cycles. Journal of Behavioral Finance, 24(4), 311–328.
Przybylski, A. K., Murayama, K., DeHaan, C. R., & Gladwell, V. (2013). Motivational, emotional, and behavioral correlates of fear of missing out. Computers in Human Behavior, 29(4), 1841–1848. https://doi.org/10.1016/j.chb.2013.02.014
Rawat, D. (2024). Risk tolerance as a mediator between loss aversion and investment decisions: Evidence from {Nepalese} retail investors. Far Western Review, 1(1), 45–61.
Ritika, N., & Kishor, N. (2020). Development and validation of a behavioral biases scale for individual investors. International Journal of Managerial Finance, 16(3), 311–332.
Sadler, G. R., Lee, H.-C., Lim, R. S.-H., & Fullerton, J. (2010). Recruitment of hard-to-reach population subgroups via adaptations of the snowball sampling strategy. Nursing and Health Sciences, 12(3), 369–374. https://doi.org/10.1111/j.1442-2018.2010.00541.x
Sarstedt, M., Ringle, C. M., & Hair, J. F. (2020). Partial least squares structural equation modeling. In C. Homburg, M. Klarmann, & A. Vomberg (Eds.), Handbook of Market Research (pp. 1–47). Springer.
Shahzad, A., Asif, M., & Butt, M. A. (2024). Behavioral determinants of investment decision-making in emerging market retail investors. Cogent Business & Management, 11(1), 2289711.
Sharma, N., & Prajapati, K. P. (2024). Overconfidence, risk tolerance, and investment decisions: A mediation analysis of {Indian} retail investors. Journal of Behavioral Finance, 25(1), 78–95.
Shefrin, H., & Statman, M. (1985). The disposition to sell winners too early and ride losers too long: Theory and evidence. Journal of Finance, 40(3), 777–790. https://doi.org/10.2307/2327802
Shiva, A., & Singh, M. (2019). Stock hunting or blue chip investments: Investors’ preferences for stocks in real estate investment trusts. Managerial Finance, 46(2), 175–189.
Shunmugasundaram, V., & Sinha, A. (2025). Mediating role of overconfidence and disposition effect between heuristic biases and investment performance. Review of Behavioral Finance, 17(1), 22–44.
Sievert, J., & Fischer, M. (2023). Fear of missing out in financial markets: Measurement, antecedents, and consequences. Journal of Financial Psychology, 4(1), 17–36.
Tversky, A., & Kahneman, D. (1992). Advances in prospect theory: Cumulative representation of uncertainty. Journal of Risk and Uncertainty, 5(4), 297–323. https://doi.org/10.1007/BF00122574
Worthington, A. C., & Yin-Fah, B. C. (2023). Risk tolerance, fear of missing out, and investment behavior among young investors: Trait-level analysis. Journal of Financial Literacy and Wellbeing, 1(1), 1–20.