PANDIANGAN, S. Y.; HERLINA, L.; AKBAR, R. R. Price, Promotion, and Online Customer Ratings: Factors Determining the Purchase Decisions for Sheona Go Fashion Products on E-Commerce. International Journal of Marketing & Human Resource Research, [S. l.], v. 6, n. 1, p. 1 - 15, 2025. DOI: 10.47747/ijmhrr.v6i1.2448. Disponível em: https://www.journal.jis-institute.org/index.php/ijmhrr/article/view/2448. Acesso em: 8 oct. 2026.