1.
Yudhia Y, Gunarto M. Brand Expertise and Unhealthy Lifestyle Behaviors Drive Instant Noodle Purchase Decisions Among University Students, with Materialism as a Moderating Variable. IJMHRR [Internet]. 2025Oct.4 [cited 2026Oct.7];6(4):757 - 71. Available from: https://www.journal.jis-institute.org/index.php/ijmhrr/article/view/3011