NUGRAHA, N.; JAYA, R. C. Pengaruh Fanatisme Supporter, Kualitas Pelayanan, dan Perilaku Konsumtif terhadap Keputusan Pembelian Produk Official Merchandise Persib Bandung. Jurnal Ilmu Sosial, Manajemen, Akuntansi dan Bisnis, [S. l.], v. 5, n. 4, p. 914 - 928, 2024. DOI: 10.47747/jismab.v5i4.2447. Disponível em: https://www.journal.jis-institute.org/index.php/jismab/article/view/2447. Acesso em: 8 oct. 2026.