ANGELIA, J.; NISA, P. C. Pengaruh Experiential Marketing, Service Innovation, Brand Image terhadap Customer Satisfaction dan Customer Loyalty . Jurnal Nasional Manajemen Pemasaran dan SDM, [S. l.], v. 6, n. 3, p. 221 - 235, 2025. DOI: 10.47747/jnmpsdm.v6i3.3014. Disponível em: https://www.journal.jis-institute.org/index.php/jnmpsdm/article/view/3014. Acesso em: 9 oct. 2026.