Minat Berkunjung Wisatawan ke Objek Wisata Ramah Muslim (Studi pada Objek Wisata Geopark Bayah Dome)
DOI:
https://doi.org/10.47747/snfmi.v2i1.2330Abstract
This study aims to identify factors that influence tourist interest in visiting Muslim-friendly tourist attractions, which include Electronic Word of Mouth (e-WoM), Religiosity, Destination Attraction, and Interest in Traveling. The population in this study were domestic tourists who knew the Bayah Dome Geopark tourist attraction. Bayah Dome Geopark is a natural tourist area in Lebak Regency, Banten, with a Muslim-friendly concept. This destination offers natural beauty through beaches, sites, and mountain views and integrates Islamic values into its management. Sampling was carried out using a non-probability sampling technique, namely purposive sampling. The data analysis method used is the robust and widely accepted Structural Equation Modeling.
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