The Hita Karana sebagai Pilar Keberlanjutan Bisnis Modern Berbasis Kearifan Lokal Bali
DOI:
https://doi.org/10.47747/snfmi.v3i1.3089Abstract
This research addresses the sustainability gap in modern business management, which is often dominated by Western-centric approaches and lacks integration of local wisdom. Drawing on the Balinese Tri Hita Karana (THK) philosophy harmonizing relationships between humanity, God, others, and nature this study examines its real-world integration in Bali’s business and tourism sectors. Employing a descriptive qualitative multi-case study and comprehensive triangulation of literature, regulation, company audits, and field observations, this research reveals that THK is effectuated not only through offerings in ritual, community involvement, and environmentally-friendly operations but also through structured policies and awards such as the THK Awards. The findings show that compared to conventional Triple Bottom Line (TBL) and ESG models, THK delivers a more holistic, contextually rooted sustainability framework by incorporating spiritual and cultural dimensions. However, implementation challenges persist, including commercialization of culture, land conversion, human resource gaps, and digital adaptation. Strategies such as policy collaboration, local value-based education, and global sustainability linkages (SDGs) have been initiated to address these barriers. THK implementation has demonstrably enhanced local economic diversification, cultural preservation, and stakeholder education, setting a holistic sustainability benchmark for local, national, and global adaptation. The study recommends collaborative and adaptive strategies for government, industry, and communities to further mainstream THK as a universal principle for inclusive and resilient sustainable business.
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