Vol. 7 No. 2 (2026): International Journal of Marketing & Human Resourches Research

Articles

• The Effect of Resilience and Entrepreneurial Mindset on the Business Sustainability of Micro, Small, and Medium Enterprises (MSMEs) in Dayeuhkolot District

  Arfani Rahmasari, Benny Bernadus

  641 - 646

  • 7.2.1. IJMHRR
  DOI : https://doi.org/10.47747/ijmhrr.v7i2.3423
  Abstract Views: 97 times | PDF Downloaded: 141 times | Published: 2026-04-03

• The Effect of Work Flexibility and Job Satisfaction on Job Performance Among Live Streaming Hosts at Agency X

  Natasya Inka Pramesti, Pras Rendy

  647 - 661

  • 7.2.2. IJMHRR
  DOI : https://doi.org/10.47747/ijmhrr.v7i2.3425
  Abstract Views: 179 times | PDF Downloaded: 150 times | Published: 2026-04-04

• The Effect of Live Streaming Interactivity, Influencer Credibility, and Gamification Features on Consumer Impulse Buying in Tiktok Shop

  Beby Eliza Sharon, Louis Tanady, Jeni Veronika Br Ginting, Agung Sahbana, Lina Kurniati

  662 - 679

  • 7.2.3. IJMHRR
  DOI : https://doi.org/10.47747/ijmhrr.v7i2.3414
  Abstract Views: 184 times | PDF Downloaded: 171 times | Published: 2026-04-07

• The Effect Of Financial Literacy, Paylater Preference, And Cash Flow Management On The Cash Flow Resilience Of Generation Z Students In The E-Commerce Era

  Louis Enrico, Thomas Christopher, Arion Sahputra Marasi Malau, Khana Saputri, Dwita Sakuntala

  680 - 698

  • 7.2.4. IJMHRR
  DOI : https://doi.org/10.47747/ijmhrr.v7i2.3419
  Abstract Views: 90 times | PDF Downloaded: 196 times | Published: 2026-04-07

• Marketing Trends on Tempeh-based Products between 2018-2025

  Wildan Guretno Prasetiyo, Yasmin Fathimah Farid

  699 - 730

  • 7.2.5. IJMHRR
  DOI : https://doi.org/10.47747/ijmhrr.v7i2.3411
  Abstract Views: 128 times | PDF Downloaded: 144 times | Published: 2026-04-08

• Influence Organizational Commitment , Motivation Work and Compensation on the Performance of Bank Syariah Indonesia Employees in the South Sumatra and Bangka Belitung Region

  Herlian Agung Fahmi, Muhammad Idris, Maftuha Nurrahmi

  731 - 742

  • 7.2.6. IJMHRR
  DOI : https://doi.org/10.47747/ijmhrr.v7i2.3431
  Abstract Views: 58 times | PDF Downloaded: 39 times | Published: 2026-04-14

• Examining The Effect Of Managerial Competency, Change Management Practices And Communication Skills On Customer Satisfaction at Blimbing Manis Listrik

  Unedo Hence Markus, Stefan Kwentino, Syahrilla Sintha, Ramadhina Diffa Walia Saputri, Innocentius Bernarto

  743 - 758

  • 7.2.7. IJMHRR
  DOI : https://doi.org/10.47747/ijmhrr.v7i2.3237
  Abstract Views: 50 times | PDF Downloaded: 41 times | Published: 2026-04-14

• The Implementation of Self Congruency Theory on Online Impulse Buying Intentions Mediated by Consumer Confidence in Online Shopping Towards Gen-Z

  Linda Anadya Tastya, Yolanda Masnita Siagian, Husna Leila Yusran

  759 - 773

  • 7.2.8. IJMHRR
  DOI : https://doi.org/10.47747/ijmhrr.v7i2.3311
  Abstract Views: 66 times | PDF Downloaded: 53 times | Published: 2026-04-21

• The Effect of Competency, Work Discip line and Motivation on Employee Performance: TheCase of Coal Handling Facility and Main Mining Equipment Maintenance Sub-Division of PT. Bukit Asam Tbk. Tanjung Enim

  Frenky Hidayat, Choiriyah, Yudha Mahrom

  774 - 789

  • 7.2.9. IJMHRR
  DOI : https://doi.org/10.47747/ijmhrr.v7i2.3438
  Abstract Views: 36 times | PDF Downloaded: 34 times | Published: 2026-04-26

• The Effect of Loyalty, Motivation and Work Discipline on Teachers’ Performance: The Case of Public Junior High School in Prabumulih City

  Yelli Aswariningsih, Muhammad Idris, Choiriyah

  790 - 800

  • 7.2.10. IJMHRR
  DOI : https://doi.org/10.47747/ijmhrr.v7i2.3441
  Abstract Views: 45 times | PDF Downloaded: 40 times | Published: 2026-04-26

• Employee/Work Engagement and Organizational Performance: A Combined Bibliometric and Systematic Literature Review

  Maurits Sahata Sipayung, Gordius Ago

  801 - 822

  • 7.2.11. IJMHRR
  DOI : https://doi.org/10.47747/ijmhrr.v7i2.3434
  Abstract Views: 41 times | PDF Downloaded: 43 times | Published: 2026-04-27

• The Effect of Organizational Culture, Motivation and Organizational Commitment on Employee Performance: The Case of Coal Handling and Transportation Unit of PT. Bukit Asam Tbk. Tanjung Enim

  Benni Irawadi, Abid Djazuli, Choiriyah Choiriyah

  823 - 834

  • 7.2.12. IJMHRR
  DOI : https://doi.org/10.47747/ijmhrr.v7i2.3442
  Abstract Views: 33 times | PDF Downloaded: 35 times | Published: 2026-04-27

• The Role of Cognitive Potential in Predicting First-Semester GPA of KIP-Kuliah Scholarship Recipients

  Prinska Damara Sastri, Recky Recky, Rifqi Farisan Akbar

  835 - 848

  • 7.2.13 IJMHRR
  DOI : https://doi.org/10.47747/ijmhrr.v7i2.3446
  Abstract Views: 39 times | PDF Downloaded: 21 times | Published: 2026-04-30