Vol. 2 No. 4 (2021)

Articles

• A Connecting Mobile Marketing Events and Business Performance During Covid-19 Business Crisis in Africa

  Alberto Ndekwa

  178-188

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  Abstract Views: 566 times | PDF Downloaded: 453 times | Published: 2021-10-31

• Brand Experience, Brand Commitment, and Brand Loyalty of Xiaomi Smartphone Users in Magelang

  Galuh Tiyasherlinda, Ivo Novitaningtyas

  189-196

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  DOI : https://doi.org/10.47747/ijmhrr.v2i4.350
  Abstract Views: 1374 times | PDF Downloaded: 1620 times | Published: 2021-10-31

• The Influence of Succession Planning on Staff Performance among County Government Employees in Kenya A Study of Baringo County Government

  Kimeli M. Chirchir, Isaac Koros

  197-210

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  Abstract Views: 1383 times | PDF Downloaded: 1445 times | Published: 2021-10-31

• Nepalese Customers’ Attitude and Preferences towards Online Marketing Index Based Analysis

  Seeprata Parajuli, Aayush Bijukshe , Niranjan Devkota, Udbodh Bhandari , Udaya Raj Paudel

  211-223

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  Abstract Views: 1720 times | PDF Downloaded: 3145 times | Published: 2021-10-31

• Ana Batik Magelang’s Business Development Strategy Based on SWOT and Business Model Canvas

  Tri Puji Hastutik, Ivo Novitaningtyas

  224-235

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  DOI : https://doi.org/10.47747/ijmhrr.v2i4.348
  Abstract Views: 1276 times | PDF Downloaded: 1439 times | Published: 2021-10-31

• Research Factors Affecting the Working Motivation of Employees at Accommodation Facilities in Danang

  Trinh Le Tan, Phan Vu Tram Anh, Pham Nguyen Phuong Nhu, Tran Thi Anh Thu, Vien Dinh Anh Tuan; Hoang Ngoc Hung

  236-264

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  Abstract Views: 2836 times | PDF Downloaded: 9616 times | Published: 2021-10-31